Advertising Campaign

Newspaper

  • Al Ahram (National, international and Arab Press ) 4 Issues
  • Al Gomhuria (National Press)
  • Al Akhbar (National Press)
  • Al Masry Al Youm
  • El-Watan (4 Issues)

 

Magazines

  • All Hospital Needs Magazine (Medical Magazine – China ) 2 Issues
  • Consultac Magazine ( Medical Magazine – China ) 6 Issues
  • Trade Proven ( Medical Magazine – India ) 9 Issues
  • Trade Winds  (Medical Magazine – Taiwan) 2 Issues

 

 

TV & Radio

  • Al Mehwar ( Satellite TV )
  • El Masria ( Satellite TV )
  • Sehaty Channel ( Satellite TV )
  • Dreem TV
  • Ten TV Channel ( Satellite TV )
  • Masr Al Tbia TV
  • Nogom FM Radio ( 40 Spot)
  • Radio Masr ( 30 Spot)

 

Outdoor

  • October Bridge
  • El Mehwar Road
  • Nasr City - Heliopolis – Mohandeseen
  • Ring Road - Main Cairo Entrances - 6 October City Entrances
  • Number 300 on the chassis Salah Salem Road and Alaouterstrad size 3X1 month before the exhibition

 

Invitations

  • Direct invitations through updated database to 120,000 doctors in all disciplines and all employees whom interested in sectors of the exhibition in & out Egypt.
  • Procurement managers and decision makers in all hospitals and medical centers, labs and Radiology centers and dental clinics whom interested in the medical field.
  • All companies operating in the medical supplies in the Arab world and African countries through Updated Database For example: Sudan, Yemen, Syria, Jordan, UAE, Saudi Arabia, and South Africa

 

Hospital Build direct invitation

  • VIP 20,000 invitations distributed as follows:
  • Owners of private hospitals
  • Owners of specialized medical centers
  • Owners of laboratories and radiology centers
  • Owners of companies TurnKey delivery
  • 50,000 normal invitations distributed as follows.
  • Engineers and consultants working in estabilish of Medical Facilities
  • Managers engineering departments within the private and public hospitals
  • Purchasing managers for Governmental Departments and private hospitals
  • Real estate investment companies
  • Project managers of contracting companies

 

Social Media

  • Twitter, You Tube, Linked in, etc .....  addressed to people concerned.
  • Facebook Advertising campaign
  • Advertising campaign at Al-Ahram home page two months ahead.
  • Advertising campaign at Al Masry Al Youm home page two months ahead.
  • Yellow Pages Egypt, Website & 2017 Directory

 

SMS

100,000 SMS as a campaign was sent out a month prior the exhibition for whoever is concerned with the medical sector.

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Green Land

For Organizing International Exhibitions & Conferences

 

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